From average consumers to professional photographers, the majority of us have been taking still images and panoramic images with our DSLRs or smartphones. And, photography & videography equipment has been advancing and will continue to advance in the future.
Each year, a significant number of new cameras will be released by the major brands to bring innovation to their consumers, from wrapping a DSLR to weather-proof it to producing underwater cameras. Just like these cameras, the 360-Degrees cameras are a part of the 21st-century innovation by mankind.

Credits: Spyne
So, what is a 360-Degrees Camera?
For those Tech enthusiasts, and a simple explanation for those who are interested, a 360-degree camera would simultaneously capture 2 images or video files with the dual fisheye lens that would stitch the images together to create a 360 view. It's a similar concept to create a panoramic image. Typically, the fisheye lens would cover approximately 200 degrees each, and a total of 400 degrees combined and these two images were taken will be overlapped, and a 360 image will be created.
For something so small, its technology packed in it is revolutionary.
If you've noticed, since the release of the 360-degree cameras, different groups of users have already adopted this technology to propel their businesses forward. The following are a few that have caught our attention, and they are; Real Estate Brokers, Content Creators, Athletes, and many more!
Real Estate Brokers are one of those that rely heavily on this technology because it creates a virtual platform for potential home hunters to view the apartment which they're interested in without having to be at the apartment physically. Especially during this period when a pandemic is brewing globally, nobody would want to leave their houses just to buy houses. Therefore, with technologies innovated, the Real Estate industry would not dip too much.
(You can still interact with the video even when it's paused, how cool is that?!)
Not only has the growth of equipment helped shaped businesses differently. The use of Matterport will also help Realtors bring more business to them. The way this company has helped shaped this industry, with Matterport’s 3D virtual tours, it can increase a wider scope of audience and help close properties faster. By enabling your Property Virtual Tour, you’ll have a competitive advantage amongst the others as more people are likely to contact you when there’s an availability of virtual 360 tours.
View how you can use these cameras to scan:
360 Cams that are compatible with Matterport are;
- Insta360 Nano S
- Insta360 Evo
- Insta360 One X
- Insta360 One R Twin
The way to creating content in 2020 and beyond depends on how you adapt.
Content creators generally don't differ too much. New technology will help generate different types of content for them, depending on how creative they get with it. And, without having the need to download these footages using cables, these 360 degrees cameras have the function to sync the cameras to their smartphones with the mobile app which are readily available on the Google Playstore & Apple's App Store, and you can view what was recorded by the camera! And, that’s not all, with the app, you can even edit these footages then share these videos and images directly to all your social media platforms, like TikTok and Instagram.
Here's another example of how we can create content using a 360 cam.
Generally, this is what a 360-degree camera can do for you, whether it’s for business or it's to create content or even for leisure to create a memory that's more unique than just still images and footages.
With that, here is a list of 360 degrees cameras that Alan Photo carries
Insta 360 Evo
Insta360 Nano S
Insta360 One X
Insta360 One R Twin Lens
GoPro Max
With that, thank you so much for reading until the end of this article. To thank you wonderful audiences, here's a 20 dollars voucher to get some discounts off your 360 cameras! ;)
Only for the first 50 readers, and while stocks last!
Code: 360Cam20OFF (T&Cs applies)
Go create, be creative! Be sure to tag @alanphoto_sg on Instagram, and #alanphoto so that we'll be able to see your content when you create beautiful and creative content!
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Call us: +65 6336 0922
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